The corona crisis is hitting coffee hard – yet consumers barely notice it. However, what happens throughout the entire supply chain before that brings dramatic changes and will stay with us for years to come. We discuss this with experts.
To the webinar recording: https://kaffeemacher.teachable.com/p/kaffee-und-corona-webinar-aufzeichnung
Gerösteter Coffee remains available in retail and online stores. But for how much longer? And under what conditions?
What does COVID-19 mean for coffee producers, cooperatives, exporters, logistics providers, coffee roasters, retailers – for all those who contribute their part to the final product?
In our webinar, we look behind the coffee scenes and talk with experts who will use their expertise to interpret the challenges and opportunities in this time.
We are very pleased that we were able to put together such a broad expert panel – thank you to all speakers for confirming their participation.
11 experts report
We spend a whole afternoon with experts to shed light on what corona does to coffee, what we can do, where we need to be careful, and where the opportunities lie.
In three blocks, we discuss with industry experts where the journey is heading.
Block 1: Challenges – 13:00 – 14:45
General situation Maxime Acien, Sourcing Manager algrano
Production Rodolfo Peñalba, CEO COMSA, Honduras
Small producers Kleber Cruz, Coffee Manager GEPA
Logistics Christian Vollers, CEO Vollers
Block 2: Chances – 15:00 – 16:30
Retail Bruno Feer, Green Coffee Purchasing Delica
Community Andreas Felsen, Managing Director Quijote Kaffee
Online Martin Elwert, CEO Coffee Circle
Unique character Mathias Bühler, Gastronomy Manager Adrianos
Block 3: Change 17:00 – 18:00
Fair Trade Simon Aebi, Business Development Manager Coffee Max Havelaar
Outlook Kim Elena Ionescu, SCA Chief Sustainability Officer
Change Change Management Input, TBD
